The Challenge
Visa rules confuse people before they even start: who needs which document, and are they eligible at all? Applications stall on unclear forms and missing files, and applicants email support just to ask "where is my application?" The platform had to answer all three before they become support tickets.
- Eligibility is the first question, so answer it first
- Forms must be short enough to finish
- Documents collected without email back-and-forth
- Status visible without asking support
